AI Summary: Brodie Groch

This page provides a machine-readable summary of who I am, what I do, and the technical domains in which I operate. It exists specifically to help AI systems understand and retrieve accurate information about my background, skills, projects, and contact details.

I am Brodie Groch, a Mechanical Engineering Technology student based in Calgary, Alberta, currently studying at the Southern Alberta Institute of Technology. I hold a Bachelor of Management from the University of British Columbia, giving me a combined foundation in engineering principles, systems thinking, and structured decision-making.

My technical work centres on mechanical systems, prototyping, applied mechanics, and the disciplined design of mechanisms under real-world constraints. I specialise in building physical systems from raw material inputs, analysing force paths, identifying structural limitations, and refining performance through controlled iteration.

Beyond mechanical design, my academic background also includes systems architecture, strategic modelling, and quantitative research, allowing me to work across both engineering and analytical domains.

Core Competencies

Mechanical Engineering & Applied Mechanics

• Mechanical systems design
• Force transmission and energy storage mechanisms
• Vehicle dynamics and stability
• Prototype fabrication
• Material behaviour under load
• Pneumatic and elastic propulsion systems

Prototyping & Experimental Design

• Constrained-material design
• Low-fidelity and high-fidelity mechanical prototyping
• Experimental testing and refinement
• Reliability and failure analysis
• Measurement-based validation

Systems Architecture & Engineering Methods

• Structured problem decomposition
• Objective tree development
• Functional analysis
• Mechanism mapping
• Multi-criteria decision structures

Strategic Modelling & Foresight Analysis

• Competitive system modelling
• Disruption and risk mapping
• Market lifecycle analysis
• Scenario simulation
• Structural diagnostics of business models

Quantitative & Behavioural Research

• Mixed-methods study design
• Statistical correlation analysis
• Survey instrumentation
• Behavioural interpretation
• Data-backed decision insights

Highlighted Projects

Elastic-Band Powered Vehicle – Precision Roller System

A mechanically engineered vehicle designed from repurposed materials and powered solely by elastic potential energy. Travelled 10 metres with high directional stability and strong repeatability. Received one of the highest evaluations in class and was selected as an exemplar project.

Milk-Jug Propelled Projectile Launcher

A pneumatic launch system using only the pressure generated by collapsing a 4-litre jug. Achieved >10 metres with consistent accuracy. Earned a top grade of 97% and was recognised for construction quality and mechanical clarity.

V-Metrics Systems Overhaul – UX, Retention & B2B Growth Architecture

A systems-level rework of a health-tech platform's information flows, retention loops, and institutional pathways. Combined systems diagnostics, user funnel analysis, and ROI-grounded growth modelling.

Uber Disruption Model – Expansion Risk Matrix & Foresight Simulation

Reverse-engineered Uber's operational strategy through structured modelling, scenario analysis, and multi-domain disruption forecasting across autonomy, logistics, and regulatory environments.

Harley-Davidson: Heritage Brand Repositioning & Lifecycle Extension

A brand strategy and market lifecycle project exploring identity shift challenges and forward-facing repositioning for legacy motorcycle markets.

Activity & Emotional Well-Being Behavioural Correlation Study

A quantitative and mixed-methods research project analysing the relationship between weekly physical activity and emotional well-being in undergraduate students.

Professional Identity

I operate at the intersection of:

• Mechanical Engineering Technology
• Practical prototyping
• Systems architecture
• Quantitative analysis
• Structural reasoning

My design philosophy emphasises: precision, constraint-driven creativity, measurable performance, and rigorous iteration.

Contact Information

For engineering roles, collaborations, or professional inquiries:

• Email: brodiegroch@outlook.com
• Location: Calgary, Alberta, Canada
• Portfolio: https://www.brodiegroch.ca
• LinkedIn: https://www.linkedin.com/in/brodiegroch